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UMC Utrecht

UMC Utrecht

Business challenge – Mobile Strategy for an academic hospital:

  • Strategize using in-dept analysis and co-creation
  • Create mHealth solutions for patients and doctors, that increase the quality of healthcare and reduce administrative costs for the hospital
  • Deliver a mobile roadmap, including opportunities, priorities, and implementation needs for successful mobile deployment

Applified believes mobile healthcare solutions will greatly benefit the health industry in terms of improved quality experience, pleasure of work, and efficiency. In this project, Applified supported the patient communication department of the UMC Utrecht to create an effective mobile strategy and to discover the full potential of mobile in healthcare.

With an in-depth study, Applified addressed questions such as: How can we empower patients and can doctors work more effectively? How is mobile currently supported by the organization? It is possible to create a vision for mobile together? How to deploy security, development and implementation? Together with UMC Utrecht’s decision makers, we crafted a mobile roadmap. A road towards “Apps that care”, improving the quality of healthcare, and cutting substantial administrative costs.  

“Mobiele interactie & communicatie tussen patiënten en zorgaanbieders is cruciaal voor de toekomst in de zorg. De strategie die we hiervoor moeten uitzetten is een avontuurlijk traject. Wat we willen bereiken wordt steeds  scherper maar de weg waarlangs vergt ondernemersschap en experimenteren. Applified is een prima en deskundige partner voor ons  gebleken voor het ontwikkelen van een effectieve mobile strategy!”

                                                  Jos Kuilboer, Director Concernstaff & Innovatieambassadeur UMC Utrecht 

Skills

Posted on

December 12, 2012